For our next lab,  we will gather to collectively unpack and explore our bias blind spots and come up with tangible solutions to recognize them moving forward.

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The Problem:

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Research shows that we operate 95-99% of our lives from our subconscious minds. This includes involuntary actions like breathing, heart pumping, and digestion. The subconscious mind also includes unconscious biases, which develop in humans to help us quickly make sense of a complex world. However, unconscious bias can lead to actions that negatively impact others, such as biases related to race, gender, culture, age and religion. 

In addition to our unconscious biases, joint researchers from Carnegie Mellon University, the City University London, Boston University and the University of Colorado, Boulder published a study that shows we have a “bias blind spot”, meaning that we are less likely to detect biases in ourselves than others. Not being able to admit this has detrimental consequences on judgments and behaviors, such as accurately judging whether advice is useful. If we don’t make the effort to acknowledge our biases, they can manifest themselves into our decision-making and design. Unconscious biases exist for all of us, including decision-makers and designers. When we don’t test and acknowledge those biases, many of our products and services can miss the mark. This can result in problematic and non-inclusive solutions. 

As creative designers and POP UP! organizers, we believe it’s our responsibility to continuously acknowledge and work to overcome the bias blind spots we hold.

Join us to collectively unpack and explore our bias blind spots and come up with tangible solutions to recognize them moving forward. You’ll leave with a mindset that you can implement in your own individual work or practice.

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Event ticket proceeds will be donated to: AIGA

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